Crisis Communications:
A Primer for Teams
ISBN 0595406130

Available at

| (416) 261-9828 | www.topstory.ca

Crisis Communications: A Primer for Teams

by Al Czarnecki, APR

Canadian Press Images / Stephanie Lake

A CRISIS involves your entire organization and management teamwork is critical. This book covers roles, resources, processes, and principles to put your senior team — your CEO and PR, HR, IT, BC and facilities managers — on the same page:

• Outlines specific roles of key players prior to and during a crisis situation
• Describes aspects of planning and operational factors relevant to crisis communications
• Details how to keep your team available and functioning throughout a disaster

With more than 130 subtopics and 220 links to Web-based resources, your team will find this a rich and useful resource.

Acclaim for
Crisis Communications: A Primer for Teams

1. "Succinct, practical and serious advice... lays down the roles senior managers should play... delves right into the practicalities... emphasizes organizational details and adaptability... A constructive primer on being prepared.
   Kirkus Reviews [See Full Review]
2. "Solid... Versatile... Thorough... It can be used to implement the Cadillac version of crisis plans, or used for simple solutions that can be 'cherry-picked' to suit any budget or context.
   Pierrette Leonard APR, Fellow CPRS [See Full Review]
3. "A superb resource that prompts all kinds of considerations that will help your people work better as a team and communicate effectively during a crisis. I recommend it for graduate and undergraduate courses in business continuity and incident response."
   M. E. Kabay, PhD, CISSP-ISSMP [See Full Review]
   Associate Professor, Information Assurance, Norwich University
4. "A comprehensive look at crisis communications planning... practical tools... a terrific read for anyone interested in crisis communications, including executives outside of PR.
   Rachelle Khalaf, Account Manager, Torchia Communications
5. "CEOs and business continuity and public affairs professionals will find this a worthwhile read. It flows well and offers a trove of practical information.
   Elizabeth Beaver, CBCP, FBCI
   Past President
   Disaster Recovery Information Exchange (Toronto)

6. "HR had better have its ducks in a row when a crisis or disaster occurs. This book, well organized and to-the-point, will be a great reference for making that happen.
   George Pearson, editor and publisher (retired)
   Canadian HR Reporter
7. "Many books are long on text, short on ideas, and discarded during a crisis... Al has captured the essentials in checklist and bullet point format. I recommend his book to my students.
   Alain Normand
   Professor, Emergency Information Management
   York University, Sheridan College
8. "An excellent book in terms of content and as a learning tool for any disaster and emergency management professional — the material is well organized, systematically discussed and critically analyzed in way that is just right for a classroom setting.
   Niru Nirupama, PhD
   Assistant Professor and Coordinator of Emergency Management
   School of Administrative Studies, York University
9. "An excellent starting point for those new to crisis communications as well as for smaller organizations without access to extensive resources...
   Phil Rothstein in Continuity Insights magazine
10. "A 'must-have' for business management..."
    Midwest Book Review

Bookstore, Library, Table of Contents

• Available in hardcover, softcover, and inexpensive eBook format.
• Books for Business in downtown Toronto has the softcover in stock
• You can also borrow it from the Toronto Public Library
• Here's the Table of Contents with 130 subtopics as a PDF download (364k)

Support PDFs for download

Note: We offer consulting and workshops based on the concepts of this book.

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